Monday, March 16, 2015

Small SUV Sales In America July 2014 YTD

2014 Buick Encore
Over the course of the seven months in which the Buick Encore was eligible to produce year-over-year U.S. sales increases, it has done so. (The Encore has only been on sale since January of last year.) 

USA small SUV sales chart July 2014
Click Chart To Expand
GMs baby crossover will soon be joined by its less costly Trax in American Chevrolet showrooms - the Trax is outselling the Encore by about 1.5-to-1 in Canada this year. 

 Before we get to that Trax-competing point, however, Buick is selling Encores at the fastest rate yet. In each of the last four months, there have been more than 4000 sold; 16,995 since the beginning of April. 

 As additional volume on top of the GMs subcompact platform, the Encore has been a success. And considering its size and the semi-premium price it commands, perhaps we should be more surprised by the volume Buicks smallest vehicle attracts. But this shouldnt overshadow the fact that GM generates far greater SUV/crossover sales volume with just about every other SUV or crossover the company sells. 

• U.S. Auto Sales Brand Rankings - July 2014 YTD
• All Makes & Models Ranked By July 2014 YTD U.S. Sales
• All SUVs & Crossovers Ranked By July 2014 YTD U.S. Sales

Chevrolet sold more than 25,000 Equinoxes in July 2014 along with nearly 11,000 copies of the Equinoxs twin, GMCs Terrain. Buick has sold 20,694 Enclaves over the last four months. And the companys big boys - Escalade, Escalade ESV, Suburban, Tahoe, Yukon, Yukon XL - combined for 27,983 sales in July. The Encore and its relation, the Chevrolet Sonic? 10,491.
Theres little point in gauging the Encores marketplace success or failure based on the success of the Cadillac Escalade. More pertinently, the Encore easily outsells the Mini Countryman and Paceman combined. But as for importance to General Motors, on this continent, the Encore simply isnt a hugely meaningful player. This doesnt really say anything about GM, nor does it predict the future, but it does say something about current market demands. Though increasingly popular, the Encore sells less often than the fleet-only Chevrolet Captiva Sport, a successor to the last Saturn Vue.

 In total, General Motors sold 100,122 SUVs and crossovers in the United States in July 2014, up from 78,198 in July 2013, a 28% year-over-year increase that easily outpaced the categorys 17% July growth rate. Of the companys 14 SUV/crossover nameplates only two, the SRX and Suburban, failed to increase their July volume. Yet both of those nameplates have recorded year-to-date improvements.

 Americas best-selling utility vehicle is not a GM product, nor has it been since 2005, when the Chevrolet TrailBlazer took the crown from Fords Explorer. (And promptly gave it up the next year.) Honda sold 28,522 CR-Vs in July; 183,214 year-to-date. Those are best-selling figures. With its best month ever, the Toyota RAV4 stole second place from the usual second-ranked SUV, Fords Escape, sales of which also increased last month.

 You can click any model name in the tables below to find historical monthly and yearly U.S. auto sales data. You can also select a make and model at GCBCs Sales Stats page. These tables are now sortable, so you can rank small SUVs and crossovers any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

 Click Column Headers To Sort • August 2014 • June 2014 • July 2013
Small SUVs 
& Crossovers
July
2014
July
2013
%
Change
2014
YTD
2013
YTD
%
Change
Chevrolet Captiva Sport
4497
254876.5%33,30827,31022.0%
Chevrolet Equinox
25,321
18,50736.8%146,152144,9040.9%
Dodge Journey
7158
650810.0%54,30948,94411.0%
Ford Escape
26,558
22,34318.9%179,448178,9690.3%
GMC Terrain
10,767
785537.1%61,454 58,5315.0%
Honda CR-V
28,522
27,2264.8%183,214172,9895.9%
Honda Element
---
1-100%---2-100%
Hyundai Santa Fe *
8655
684526.4%60,66048,00326.4%
Hyundai Tucson
3767
3949-4.6%28,103 26,1567.4%
Jeep Cherokee
14,827
------95,259------
Jeep Compass
5411
52223.6%38,503 32,00020.3%
Jeep Liberty
---
60-100%---6048-100%
Jeep Patriot
7793
75722.9%51,72145,68713.2%
Kia Sorento *
8749
9576-8.6%60,670 62,963-3.6%
Kia Sportage
4412
252374.9%24,368 17,89736.2%
Mazda CX-5
9109
782516.4%59,384 45,88029.4%
Mitsubishi Outlander
951
1268-25.0%7967 635525.4%
Nissan Rogue
16,618
16,992-2.2%115,92096,04320.7%
Subaru Forester
14,524
984147.6%88,92460,58946.8%
Suzuki Grand Vitara
---
---------1037-100%
Toyota RAV4
26,779
19,53837.1%143,731120,81219.0%
Volkswagen Tiguan
2121
2270-6.6%15,29517,796-14.1%
---
---
--------- --- ---
Total
226,539
178,46926.9%1,448,390 1,218,915 18.8%

Smallest SUVs & Crossovers
July
2014
July
2013
%
Change
2014
YTD
2013
YTD
%
Change
Buick Encore *
4061
317627.9%27,71815,42879.7%
Mini Countryman *
2183
2211-1.3%12,804 12,7740.2%
Mini Paceman *
149
226-34.1%107694014.5%
Mitsubishi
Outlander Sport *
2610
207525.8%17,93214,52223.5%
Nissan Juke *
2325
3579-35.0%28,08621,35731.5%
Subaru XV Crosstrek *
6603
463642.4%40,36829,72635.8%
---
---
--------- --- ---
Total
17,931
15,90312.8%127,984 94,747 35.1%

Offroaders
July
2014
July
2013
%
Change
2014
YTD
2013
YTD
%
Change
Jeep Wrangler *
16,388
14,40413.8%102,125 92,132 10.8%
Nissan Xterra *
1073
1218-11.9%10,83811,326 -4.3%
Toyota FJ Cruiser *
1424
126013.0%96617854 23.0%
---
---
--------- --- ---
Total
18,885
16,88211.9%122,624 111,312 10.2%
Source: Automakers & ANDC
* vehicle also displayed in another GCBC segment breakdown
GCBC isnt here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better, right? This explains why youll see the Encore and XV Crosstrek are listed with small cars, too, and the tweener-sized Sorento and Santa Fe are shown with midsize SUVs and small SUVs, and the pricey FJ Cruiser and Xterra with midsizers, as well... because readers have wanted it both ways. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts. GCBC has historically shown the Liberty with midsize SUVs but as the Cherokee - truly not midsize inside - replaces the Liberty, proper year-over-year comparison requires seeing the Liberty listed here with these smaller utility vehicles.

 RECOMMENDED READING
Small SUV Sales In America - August 2014 YTD
Small SUV Sales In America - June 2014 YTD
Small SUV Sales In America - July 2013 YTD
Midsize SUV Sales In America - July 2014 YTD
Top 20 Best-Selling SUVs In America - July 2014
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